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Somerset, UK · builder

I build software and AI tools, from Somerset.

I've spent more than two decades building digital products and running delivery for agency, start-up and enterprise teams. Now I lead Synced, which helps businesses use AI where it saves real time and money, and I make my own apps and developer tools, including Asqu, Clarishot and Synced Flow.

zsh — scott@somerset80×24
A terminal session describing Scott Mackey. I build software and AI tools, from Somerset. Live: Asqu, Clarishot, Synced Flow. In progress: AsquHub, Sprucer, File Manager, SOS (Scott's Operating System), Nidus.

// now

On the bench this week

git log --oneline --all-projects5 entries
  • Sprucera new layout for every tool, a redesigned Battery and Disk Map, and much faster scans24 Oct 2026
  • File Managerfixes for network shares and faster loading of big folders24 Oct 2026
  • SOS, my private daily dashboarda video editor and background image and video jobs in the Studio22–23 Oct 2026
  • Nidus, Synced's business operating systemUK VAT handling and checks against Xero before invoices go out13–22 Oct 2026
  • AsquHuba first local prototype of a shared home for projects built with AI, plus a freeware licence for Asqu18–21 Oct 2026

// work

Apps and developer tools

3 live, 5 in progress. Every one says which.

All work
  • Asqu

    Live

    Version control that nobody has to manage.

    Command-line tool for macOS, Linux and Windows, with a browser view

  • AsquHub

    In progress

    A shared home for software projects built with AI, with people in charge of the decisions that matter.

    Web service (currently a local prototype)

    next Connect a real Asqu project, so work can carry on across devices and AI tools without repeating the brief.

  • Clarishot

    Live

    Screenshots, screen recordings and annotation for the Mac, from the menu bar.

    Mac app (macOS 14 or later), open source (GPL-3.0)

  • Sprucer

    In progress

    A calm, good-looking way to tidy up a Mac.

    Mac app (macOS 14 or later)

    next Decide pricing and licensing, then sell it directly rather than through the Mac App Store.

  • File Manager

    In progress

    A two-pane file manager for the Mac, with tools that AI apps can use.

    Mac app, with a command-line tool

  • SOS (Scott's Operating System)

    Personal toolIn progress

    My private daily dashboard: goals, brief, inbox, calendar, AI notes and media in one place.

    Web app, running locally on a Mac only

    next Decide what the Sites module shows, and connect Nidus.

  • Synced Flow

    Built with SyncedLive

    A fluid CSS design system that people and AI coding tools can both follow.

    npm package and command-line tool (CSS design system)

  • Nidus

    In progress

    A business operating system for UK service businesses: CRM, proposals, projects and invoices in one place.

    Web app (one private hosted installation per business)

    next Industry bundles for estate agencies and accommodation businesses are planned.

Client work

  • client · website

    Aigen UK

    Website for Aigen, the technology and AI consultancy I founded in 2021 to help small businesses automate routine tasks.

    Built my own company's site with Next.js, with SEO, Stripe payments, an OpenAI-powered chatbot, a customer portal and accessibility work.

  • client · website

    TrainStation Gym

    Website for an owner-managed gym in Glastonbury, Somerset, run by national-level competitive athletes.

    Designed a responsive site for a long-established gym that offers a serious training environment for all fitness levels, with Google Maps, SEO and accessibility work.

  • client · website

    Break N Dish

    Website for a members-only cue sports and darts club in Street, Somerset.

    Designed a responsive site with SEO and Google Calendar integration.

// writing

Latest notes

All writing
  1. How I made my website AI-agent ready

    AI agents are already browsing websites on people's behalf. Here's how I used WebMCP to make the earlier version of this site discoverable, structured and actionable.

  2. Beyond the Screen: Holographic UI

    Preparing your brand assets for the next generation of spatial computing and augmented reality interfaces.

  3. Digital Husbandry: Nurturing AI in the Countryside

    What Somerset's farming rhythms taught me about building AI: patience, small cycles and people at the centre.

  4. The Architecture of Silence

    Why meaningful digital experiences require empty space, much like the open plains of the Somerset Levels.

// newsletter

Release notes, by email

New apps, what shipped and what I learned building it. Short, occasional, no hype. You confirm by email and can unsubscribe from any issue.

I'll email you a link to confirm. Your address is used only for the newsletter, and every issue has an unsubscribe link. See the privacy page.

$ ssh scott

Want to talk about any of it?

Questions about an app, an idea to build together, or just hello. For business projects, Synced is the place.